Necrocapitalism hides its agenda behind the most colourful, mesmerizing shopfront, an endless theme park of consumerism our physical senses have zero chance of resisting: they succumb to the lights, the smells, the sounds and promises. Consumption becomes the intravenous narcotic numbing the pain of living in a sick society: the rent we struggle to pay, the life lost sitting in traffic, the psychopathic boss who had a go at us earlier. As 8 billion depressed humans combat over vanishing resources, the psychonomy has no choice but to become yet more brutal. It calls an emergency meeting with The Unhappiness Machine: we need stronger drugs for the farm animals.
The necrosystem’s consumatronic park feels vividly real to the vast majority of us, because anyone would be desperate to believe something that was modelled after their “likes”, hopes and fantasies. But beware, it only remains “real” as long as you stay dumb and don’t start asking clever questions: who is behind it, how did all these products come about, what happens behind the scenes. Our masters have managed to make our puppet strings completely invisible to us so that we think we are “free-range” humans. We depend on the farm’s consumatronic drugs so much so that we are terrified of missing a dose. What if we woke up and realised it was all an illusion? Work, coffee, shopping, ice cream, a walk in the park, a dinner in the city, a doctor’s appointment. Everything is working like clockwork, down to the last detail. We feel safe, secure, and even energized by the tasks assigned to us just so we can survive this brutal system. Not knowing better, we passively accept a normalised Civilisational Lie that was carefully brainstormed, drawn out and coloured-in by our favourite brands while we were asleep. We believe all of it, every single bit, because we are desperate for reassurance. Our worst fear is that the consumatronic farm will kick us out. There are wolves out there, although no one has ever seen or described one.
We refuse to entertain the thought that maybe this colourful theme park is built on top of a cemetery populated with the graves of everything and everyone who died during its construction. Surely none of this can ever “collapse”? The deception must go on. The wreckage of this civilisation is constantly bulldozed, painted over and presented back to us as a brand-new car. We never see the busted-up engine under the hood or the nasty fuel this economic locomotive runs on. We jump on, becoming passengers to our own extinction.
George is an author, researcher, molecular biologist and food scientist.
Follow me on Bluesky @tsakraklides.bsky.social
Reddit: r/George_Tsakraklides
Twitter: @99blackbaloons
Discover my Books Here, subscribe or Donate
Note to my readers: I keep my site FREE because it’s not right to paywall existentially important content during an existential crisis. But if you appreciate any of the work I’ve done over the years, please consider joining as a paid subscriber so it can continue! I have minimal overheads, no sponsors to sell myself to, bosses who tell me what to write, or staff I have to pay. It’s just me. This freedom does mean though that your support is vital. Thank you so much.
Discover more from George Tsakraklides
Subscribe to get the latest posts sent to your email.
The constant bombardment of consumer stimuli and distractions only serves to divert our attention from our underlying problems.
The emotional numbing, our manufactured urgencies, our illusion of choice and our FOMO are carefully engineered mechanisms to maintain control and prevent us from recognizing the true nature of the system. We are kept docile and obedient.
The wolves you describe George, have us so scared of losing our place within our fabricated reality; a fear tactic that keeps us from leaving the system like an invisible dog fence; we are all wearing our halos keeping us penned in and “secure.”
Woof.
You are so eloquent Edward. Thank you
Yes, but stepping out of the pen, out of the mill, off the treadmill of consumption, requires energy to achieve a bit of free will, a bit of moral agency which also requires a safe space away from the Whip. A huge problem is that real social networks have been destroyed – those of family (by education system) of place (by mass-evictions via zoning changes) of culture (by obliterating connection to land and food). We would have to start all over, and form “cells” of up to 10 people (we are a small-group animal) and one from that cell is a member of a higher-ranking cell, und so weiter. Then we have actual social structure. What is the regional cuisine in your neighbourhood?
We should never leave out taxation as a vital ingredient used to keep this system running. Your state can take anything you own and force consumer taxation even for essential items.